Will Deflation-Gate Replace Squirrel?

The folks here at Spew Industries are trying to assess whether to develop a new flavor of Distraction Sauce.  Our current product does really well in today's market place, as squirrel seems to be a popular flavor.  However, tastes do change quickly and it appears that a new form of distraction may gain in popularity:

Brian McFadden, NYT http://www.nytimes.com/slideshow/2012/07/08/opinion/sunday/the-strip.html?ref=opinion#1

The challenge for us is what does a deflating football taste like?  We know what squirrel tastes like, as we fried up a few and presented them to focus groups.  But I am pretty sure that we cannot get our testers to eat slices of fried deflated football.  Hmmm.   Plus, is this is just a fad?  Is the popularity of this taste as fleeting as ... the Indianapolis Colts' chances were in the game last week, regardless of the balls being used?  

For now, we will keep selling our Distraction Sauce with its squirrel flavor.  We were wise not to buy into the Benghazi spices that some folks were recommending to us.  Still, we will keep an eye open for popular distractions.