This is just awful on a stick. Especially since bigtime college sports do not make money for the rest of the university. It may sometimes pay for the big time college sports and sometimes it may pay for the smaller sports, but it does not lead to universities having more money for research and teaching and whatever else. And, of course, the money does not really go to the student athletes as we well know.
So, if I had the power to enact one incredibly anti-market law in the US, aside from perhaps limiting the pay that execs get, it might be this: allow universities to collude to manage the salaries of coaches. Perhaps set their wages to be no more than match the highest prof's salary. Allow them to still make money on merch and the lame tv/radio shows, but limit how much money comes out of the universities' revenues (athletic and otherwise) to pay these folks. There are limited spots in the NBA and NFL for coaches so you will get mighty fine coaches on less salary.
One last note--hey, gotta love Nevada.
H/T to Kyle Saunders.