Monday, September 14, 2009

Cheering for Canada

Pepsi has the strangest competition I have seen in some time. They are seeking submissions for a cheer for Canada for the next major hockey competition.

The ad starts with Aussie Aussie Aussie, Oi Oi Oi. U-S-A, U-S-A!!

Canada has been around since 1867, more or less. It has been competing for years and years at international competitions, including many, many hockey tourneys. You would think that a cheer would have emerged by now. And Pepsi, an American multinational corporation is going to be the one to find it???

If I was not already confused by events closer to home, I would be now.

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